Buyer's guide · November 2026

# Value intelligence platforms: the buyer's guide

Value intelligence is an emerging category of software that helps a company define, quantify, price and prove what its product is worth to each customer, and put it in a business case the buyer's finance team can check. This guide compares seven value intelligence platforms and the build-it-yourself route on the public record. All eight produce a business case; what decides whether it holds up is what you have to build first, where each number comes from, how value connects to price, and what carries into renewal.

*8 options · 41 rows · Every cell sourced and dated · Facts read 23 to 29 October 2026 · valueIQ is one of the eight*

## The short version

- **The field splits on where you start.** Four of the eight start from a framework, library or templates you build with the vendor. Two start from an ROI spreadsheet. One starts from your product's website alone. With the last one, you build it yourself in a general-purpose AI assistant.
- **Few show where every number comes from.** Two of the eight show, for each number, its source and who set or confirmed it. The other six show sources, tooltips or an audit trail, but not both for every number.
- **Competitors are rarely valued on the deal.** One of the eight values a named competitor on the same customer's numbers. Two others offer a scenario built by hand or a custom cost comparison. The other five show no competitor valued on the customer's numbers.
- **Value and pricing are two sides of the same coin.** Connecting them decides whether a price holds. One of the eight tests pricing approaches against value and tracks price as a share of value across all deals. The other seven are partial on both, and four show nothing on discounting measured against value.
- **The field is converging on renewal.** Five of the eight build QBR, renewal and expansion cases from what was sold. Three bring delivered value in from the customer's own systems; the rest rely on results entered by hand, or don't document how results get in.
- **Pricing varies widely.** It runs from free plans to enterprise contracts, with per-seat, per-case, credit-based and flat-fee plans in between. Five of the eight publish their prices; for the other three, third-party estimates put them at about $39,000 to $62,000 a year.

*"Not found" means we couldn't find it on the vendor's public record after checking twice, not that the product lacks it. Corrections: research@valueiq.ai.*

---

## How to use this guide

Most comparisons count features. A business case lives or dies on two other things: where its numbers come from, and what your team had to build before it got any. So after what value intelligence is, why it matters now and what each role should weigh, this guide sets out the economic standard behind the comparison and compares the platforms on how their value models get made, then on six questions to ask any vendor. Then it sets all eight options side by side in one feature table, gives you a test to run live on your shortlist, and shows published pricing, with the method and sources at the end.

---

## What is value intelligence?

Value intelligence is a company's ability to define, quantify, price, communicate and prove the value it creates for its customers. It is an organizational capability, like engineering or marketing, that can be built and measured on purpose. It shows up in four places: selling on value, pricing on value, delivering the value that was promised, and growing customers on documented results ([What is value intelligence?](https://valueiq.ai/blog/what-is-value-intelligence/)).

Value intelligence software supplies the software side of that capability. It gives every seller, value engineer and customer success manager the same answer to one question: what is this worth to this customer, and how do you know? That answer takes a value model, a business case built from it, evidence behind every number, and a view of what the alternative costs. Your sales methodology says what that business case must contain; the software is what builds it on every deal. Every platform below is judged on the same public rows, against economic value estimation, the method value and pricing professionals use to put a number on what an offer is worth. The standard follows the pricing table, and the method and sources close the page.

It is a different job from the rest of the revenue stack. CRM tracks deals, CPQ configures products, customer success platforms track account health and revenue intelligence forecasts pipeline. None of them says what the product is worth to the customer.

> **Value intelligence starts with one question: how do you create value for your customers?** Give us your URL and 25 minutes, and you'll have a first answer to argue with. [See your value](https://valueiq.ai/signup/)

---

## Why it matters now

Four shifts are moving value from a specialist's spreadsheet to the center of the buying decision.

- **Finance is in more software decisions.** G2's 2026 buyer research found that finance involvement in software decisions rose from 31% to 46% in a single year ([G2](https://company.g2.com/news/buyer-behavior-2026)). Forrester found that the typical buying decision now includes 13 internal stakeholders ([Forrester](https://www.forrester.com/press-newsroom/forrester-2026-the-state-of-business-buying/)), and that the purchase journey is "far less forgiving of claims without proof" ([Forrester](https://www.forrester.com/blogs/state-of-business-buying-2026/)).
- **AI has made the document cheap.** Any seller can now draft a business case with a general-purpose assistant. What separates a credible case is the model and the evidence behind it, not the formatting.
- **Buyers' AI agents are starting to evaluate vendors.** In the same G2 research, 61% of buyers said they use or plan to use AI agents in the buying process, and understanding total cost of ownership was a joint-top use. Gartner predicts that by 2028, 90% of B2B buying will be AI agent intermediated ([Gartner](https://www.gartner.com/en/articles/strategic-predictions-for-2026)). An agent can only weigh value it can read and check.
- **Pricing is moving toward proven value.** G2 found that buyers' preference for outcome-based pricing more than doubled, from 11% to 23%. And when AI does the work, the cost of serving each customer rises with use, so knowing what a product is worth to each customer is what protects the margin.

---

## What we believe

Our manifesto, [Value in the AI Era](https://valueiq.ai/manifesto/), sets out why we built valueIQ. The short version:

- **Proof decides deals and renewals.** A deal without a quantified case is a risk, and a renewal without proof of delivered value is hard to keep.
- **General-purpose AI is not the answer on its own.** Numbers that hold up with a finance team need a real method behind them.
- **People matter more, not less.** Every company has the same AI models. Its people set it apart, and they need a system that lets each of them work like the best of them.
- **Value should be stated in an open format.** When buyers, sellers and their AI agents can read value and price in the same way, deals get fairer and faster. That is why we started The Value Project ([thevalueproject.org](https://thevalueproject.org)), an open standard anyone can use, with or without valueIQ.

This guide applies the same standard to every platform, including ours.

---

## Choose by the job you're hiring for

The right platform depends on your bottleneck, and on who has to use it. Four leaders usually choose it: the head of sales (at a smaller company, often the founder), the head of value or solutions engineering, the chief customer officer and, where there is one, the head of pricing. What each should weigh most, and the question to put to every vendor:

| Role | Weigh most | Ask every vendor |
|---|---|---|
| **CRO, Head of Sales or founder** | Win rate, price held without discounting, fewer deals in the forecast with no economic reason to act, and a business case on every deal that needs one, not only the largest | Can every deal in the forecast carry a case the buyer's finance team can check, with the buyer's own numbers confirmed, and value set against price before the discount conversation starts? |
| **Head of Value or Solutions Engineering** | Coverage on the deals your team never reaches, at the bar your team would sign: evidence behind every number, no value counted twice, and control over how models change, so the method stays when people move on | Can reps build a case my team would sign off, on the deals we never touch, while we approve and version the models? |
| **Chief Customer Officer** | Net and gross revenue retention, renewals defended on documented value, and expansion built on results | Can we see, across the book, which accounts are short of what was promised at signature, early enough to act before renewal, and build the renewal and expansion case from that? |
| **Head of Pricing** | Value modelled by product, segment and competitor, so price levels, pricing metrics, packages and discount policy follow value, not cost or the competitor's list price; the value each price leaves the customer; and the gap between the price you set and the price the field gets | Can we model value by segment and against each competitor, test more than one pricing approach against it, break down a competitor's pricing page, and see which discounts were given with no value reason behind them? |

The people who use it every day, and others who shape the choice:

| Role | Weigh most | Ask every vendor |
|---|---|---|
| **Account Executive** | A credible case in the time a deal allows, built from what was learned in discovery, without waiting for a specialist | Can I build a case for this deal in one sitting, and explain every number when the buyer's finance team asks? |
| **Customer Success Manager** | Starting from the case that was sold, tracking the value realized against it, and a renewal or expansion case built from those results | Can I pick up the case agreed at signature, show the customer what has been realized, and build the renewal or expansion case from that evidence? |
| **Head of Product** | Which capabilities create value, for which segments | Can we trace product capabilities to separate value drivers by segment, not just produce deal cases? |
| **CEO of an AI-native company** | Repeatable differentiation and the link between value, price and cost to serve | Can it show our advantage against an incumbent, an internal build and another AI agent, and what each costs? |

> **Start with your own product.** See your value the way the public record describes it: the value drivers, the equation behind each one and the benchmarks behind the numbers, in about 25 minutes. Then check them against the tables below. [Try it on your product](https://valueiq.ai/signup/)

---

## The standard to judge by: economic value estimation

Judge a value intelligence platform the way pricing professionals judge an offer: by economic value estimation. Then look at where each platform starts, because that decides what you build before the first business case.

Economic value estimation is the method value and pricing professionals use to put a number on what an offer is worth. It starts from the customer's next-best alternative, not from a list of features. The economic value of an offer is the price of that alternative, plus the value of everything that makes the offer better for this customer, minus the value of anything that makes it worse ([Steven Forth on value ratios and economic value estimation](https://www.ibbaka.com/ibbaka-market-blog/what-is-your-target-value-ratio); [Ibbaka's primer on economic value estimation](https://www.ibbaka.com/ibbaka-market-blog/core-concepts-economic-value-estimation)).

Three things follow for anyone choosing a platform:

- **The alternative is part of the calculation.** A platform that can't say what the customer would otherwise use, or what it costs, can produce an ROI figure but not an economic value.
- **Differentiation value is what supports price.** The part of the value that comes from being better than the alternative is what a seller can defend in a negotiation. Total value alone can't justify a premium.
- **Every driver needs its own logic and evidence.** Each benefit should trace from what the product does, to what changes for the customer, to the economic result, with its source and confidence shown, and without counting the same benefit twice.

---

## Four places to start

Every platform here produces a business case. They differ on what has to exist before the first one.

| Approach | What you build first | Platforms |
|---|---|---|
| **Built from your material first** | A framework, library or set of templates, built from your team's method, CRM and call history, or with the vendor's practitioners, then maintained | Minoa, Cuvama, Symbe, Ecosystems |
| **Calculator-led** | An ROI spreadsheet or calculator, turned into an interactive tool | ValueCore, Mediafly Value |
| **Generated** | Nothing of yours. The value model is generated from a company URL and product name, with each driver written as an equation and its benchmarks sourced | valueIQ |
| **Built yourself** | Prompts, templates and your own notes in a general-purpose AI assistant | ChatGPT, Claude, Copilot and similar |

Platforms that build from your material, and calculator-led ones, are strong when the framework, the deal history or the spreadsheet already exists and is good: your best value engineer's method, run at scale. Generation matters most when it doesn't exist yet, or when you're selling a product, segment or deal type you haven't modelled before. Built-yourself drafts fast, but the numbers rest on whatever the prompt and the assistant supply.

> **Only one of these needs nothing from you but a URL.** No framework to configure first, no spreadsheet to hand over. Give us your product's website and about 25 minutes. [See it build](https://valueiq.ai/signup/)

---

## Six questions to ask any vendor

Ask every value intelligence vendor the same six questions. Below each question is every vendor's answer, as a fact from its own public pages with the source linked.

### 1. What has to exist before the first business case?

The answer decides how long it takes to get value, and who keeps the framework current.

| Platform | What has to exist before the first case | Stated time to first model and first case |
|---|---|---|
| **valueIQ** | Company website and product name; for a deal, the prospect's website ([source](https://valueiq.ai/docs/guides/reference/faq/)) | About 20 minutes from account to first case; model under 30 minutes ([source](https://valueiq.ai/)) |
| **Minoa** | Published value framework of use cases, plus CRM opportunity and call context ([source](https://docs.minoa.io/pages/getting-started/create-business-case)) | Minutes to first case, about twenty in docs; enterprise rollout 30-60-90 days ([source](https://minoa.io/)) |
| **Cuvama** | Value framework configured first: drivers, personas, formulas, proof points; Salesforce connected ([source](https://cuvama.com/solutions/value-case/)) | Live within weeks of signature; value proposition workshops take three to four weeks ([source](https://cuvama.com/solutions/value-case/)) |
| **Symbe** | CRM deal data, call insights, company research and an approved value framework ([source](https://www.symbe.co/platform/value-selling)) | Cases built in seconds; no time to first model or setup published ([source](https://www.symbe.co/book-a-demo)) |
| **Ecosystems** | Spreadsheet value model and branding guidelines, loaded by Ecosystems before launch ([source](https://ecosystems.io/pricing-tiers)) | Up and running in as little as three weeks; Spark pilot two weeks ([source](https://ecosystems.io/pricing-tiers)) |
| **ValueCore** | ROI spreadsheet, sales deck and discovery questions; vendor builds a model if none ([source](https://valuecore.ai/)) | Model live in a day; reps using it within days ([source](https://valuecore.ai/)) |
| **Mediafly Value** | A template built and published by an Author; sellers then create analyses ([source](https://community.mediafly.com/knowledge-base/article/mediafly-value-overview)) | Suite implementation 8 to 10 weeks, 90 days maximum; no time to first case ([source](https://www.mediafly.com/faq/)) |
| **Built yourself** | An AI subscription, plus the team's own prompts, templates and source files ([source](https://support.claude.com/en/articles/9517075-what-are-projects)) | No vendor-stated time; one vendor case built an ROI calculator in 60 minutes ([source](https://claude.com/customers/opusclip)) |

### 2. Where does each number come from, and who confirmed it?

Some platforms show where each input came from; others show the assumptions without a source. The sharper question is where the *improvement assumptions* come from, and whether you can tell a market benchmark from a figure the seller set or one the customer confirmed.

| Platform | Every number shows where it came from | The buyer's own numbers replace estimates |
|---|---|---|
| **valueIQ** | ● Yes: Each estimate lists sources with links; provenance state per variable ([source](https://valueiq.ai/evidence/)) | ● Yes: Invited buyer edits inputs and confirms them; confirmations kept with history ([source](https://valueiq.ai/docs/guides/business-cases/sharing-with-the-buyer/)) |
| **Minoa** | ● Yes: Owner avatar and source note per input; survey attribution; calculation popovers ([source](https://docs.minoa.io/pages/business-case/input-ownership)) | ● Yes: Buyer fills a survey or edits inputs; accepted values kept with attribution ([source](https://docs.minoa.io/pages/business-case/customer-survey)) |
| **Cuvama** | ◐ Partial: Audit trail of assumption changes and validation; per-number source not shown ([source](https://cuvama.com/)) | ● Yes: Champion views, comments or edits; validation recorded with change history ([source](https://cuvama.com/solutions/cuvama-mcp/)) |
| **Symbe** | ◐ Partial: Assumptions and calculations shown; audit log; sources per number not shown ([source](https://www.symbe.co/platform/value-selling)) | ● Yes: Buyers edit assumptions and inputs live; cases versioned and audited ([source](https://www.symbe.co/use-cases/sellers)) |
| **Ecosystems** | ◐ Partial: IDC defaults and benchmarks named; per-number source or confirmer not shown ([source](https://ecosystems.io/idc-partnership)) | ◐ Partial: Customers enter their own data; marking numbers as buyer-confirmed not shown ([source](https://ecosystems.io/gainsight-partnership)) |
| **ValueCore** | ◐ Partial: Tooltips can carry a source per number, added per model ([source](https://valuecore.helpscoutdocs.com/article/10-step-2-introduction-to-building-your-model)) | ● Yes: Buyer edits inputs via share link; owner reviews and merges each change ([source](https://valuecore.helpscoutdocs.com/article/179-access-the-shared-visualizer)) |
| **Mediafly Value** | ◐ Partial: Row tooltips and descriptions; audit log records user and timestamp per item change ([source](https://community.mediafly.com/knowledge-base/article/item-audit-log-analysis-history)) | ◐ Partial: Buyer edits through an edit-and-save share link persist in the analysis ([source](https://community.mediafly.com/knowledge-base/article/sharing-and-collaboration)) |
| **Built yourself** | ◐ Partial: Published skill cites the source of each value; no record of who set it ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) | ◐ Partial: Buyer numbers enter from transcripts, email and CRM; unevidenced claims flagged ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |

### 3. What happens when the buyer says the alternative is cheaper?

A price-only comparison invites a discount. A value comparison shows what each option is worth to this customer, next to what each one costs.

| Platform | Value against a named competitor on this deal | The competitor's published pricing, analysed beside the case |
|---|---|---|
| **valueIQ** | ● Yes: Competitor model attached to the deal, valued on the same customer variables ([source](https://valueiq.ai/docs/guides/deals/competitor-and-opposition-models/)) | ● Yes: Competitor pricing page analysed into a report attached to the deal ([source](https://valueiq.ai/docs/guides/pricing-intelligence/analyse-a-pricing-page/)) |
| **Minoa** | ◐ Partial: Competitor modelled by hand as a scenario with seller-set improvement rates ([source](https://docs.minoa.io/pages/recipes/agent-recipes)) | ◐ Partial: Competitor fees entered by hand in a scenario; no pricing page analysis ([source](https://docs.minoa.io/pages/recipes/agent-recipes)) |
| **Cuvama** | ○ Not found: No competitor valued on the customer's numbers, checked twice ([checked 28 October 2026](https://cuvama.com/solutions/value-case/)) | ○ Not found: No competitor pricing analysis or pricing page analysis found, checked twice ([checked 23 October 2026](https://cuvama.com/solutions/)) |
| **Symbe** | ○ Not found: No competitor valued on the customer's numbers, checked twice ([checked 24 October 2026](https://www.symbe.co)) | ○ Not found: No competitor pricing or pricing page analysis found, checked twice ([checked 24 October 2026](https://www.symbe.co/pricing)) |
| **Ecosystems** | ○ Not found: No competitor valued on the customer's numbers found ([checked 24 October 2026](https://www.ecosystems.io/vivien-ai-2)) | ○ Not found: No competitor pricing analysis or pricing page analysis found ([checked 24 October 2026](https://www.ecosystems.io/pricing-tiers)) |
| **ValueCore** | ○ Not found: ValueHub makes competitor battle cards; no competitor valued on deal numbers ([checked 24 October 2026](https://valuecore.ai/valuehub/)) | ◐ Partial: Competitor prices logged on the deal; no pricing page analysis found ([source](https://valuecore.ai/product/)) |
| **Mediafly Value** | ◐ Partial: One undated custom TCO tool compared ShoreTel's costs with competitors ([source](https://www.casestudies.com/company/mediafly/case-study/shoretel-adopts-value-selling-and-boosts-win-rate-by-28)) | ○ Not found: Not found; no competitor pricing or pricing page analysis (checked 2026-10-24) ([checked 24 October 2026](https://www.mediafly.com/platform/value/)) |
| **Built yourself** | ○ Not found: Not found; competitor research and battlecards on request, no competitor valuation ([checked 24 October 2026](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/competitive-intelligence/SKILL.md)) | ◐ Partial: Battlecards cite competitors' public pricing moves; competitive brief can cover pricing ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/competitive-intelligence/SKILL.md)) |

### 4. How is value connected to pricing?

Most platforms set one price against value on one deal. A pricing team needs the view across deals: which pricing approach leaves customers the most value, what share of the value your price captures, where discounts went with no value reason behind them, and which competitors are pulling price down.

| Platform | Test pricing approaches against value, by segment | Price as a share of value, across all deals | Discounting measured against value, across deals | Competitor pricing pressure, across deals |
|---|---|---|---|---|
| **valueIQ** | ● Yes: Pricing approaches set against value per product, segment or competitor; surplus compared ([source](https://valueiq.ai/solutions/pricing-teams/)) | ● Yes: Value Capture on every deal and across the pipeline, with trend and segment ([source](https://valueiq.ai/solutions/pricing-teams/)) | ● Yes: Discount against each deal's expected value, by segment, with win-loss at price ([source](https://valueiq.ai/solutions/pricing-teams/)) | ● Yes: Pricing team sees which competitors appear across deals and at what prices ([source](https://valueiq.ai/solutions/pricing-teams/)) |
| **Minoa** | ◐ Partial: Scenarios carry different investment amounts, compared side by side on one deal ([source](https://docs.minoa.io/pages/business-case/scenarios)) | ◐ Partial: Pipeline Review lists ROI and investment per open deal; no trend view ([source](https://docs.minoa.io/pages/pipeline-review/minoa-in-the-forecast)) | ○ Not found: No discount tracking against value found in docs or site, checked twice ([checked 29 October 2026](https://docs.minoa.io/pages/getting-started/adding-investment)) | ◐ Partial: Competitor modelled per deal as a scenario; no cross-deal competitor view ([source](https://docs.minoa.io/pages/business-case/scenarios)) |
| **Cuvama** | ◐ Partial: ROI and TCO built per value plan; no pricing options compared ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ◐ Partial: ROI per deal only; dashboards cover adoption, velocity and win rate ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ○ Not found: No discount tracking against value found; discount figure is marketing only ([checked 29 October 2026](https://cuvama.com/solutions/value-case/)) | ○ Not found: No competitor pricing across deals found; no battlecards or competitor tracking ([checked 29 October 2026](https://cuvama.com/solutions/value-case/)) |
| **Symbe** | ◐ Partial: Case defends one price with ROI; no pricing approaches compared ([source](https://www.symbe.co/)) | ◐ Partial: Tailored ROI per deal; no price-to-value view across deals shown ([source](https://www.symbe.co/book-a-demo)) | ○ Not found: Claims less discount pressure; no discount tracking or measurement found ([checked 29 October 2026](https://www.symbe.co/use-cases/sellers)) | ○ Not found: No competitor pricing across deals found; comparison tables cover tools only ([checked 29 October 2026](https://www.symbe.co/)) |
| **Ecosystems** | ◐ Partial: ROI and TCO per case; no comparison of pricing approaches found ([source](https://www.ecosystems.io/)) | ◐ Partial: ROI and TCO per deal; no price-to-value view across deals ([source](https://www.ecosystems.io/contact)) | ◐ Partial: Discount rates tracked as program impact in Salesforce; not set against value ([source](https://www.ecosystems.io/salesforce-integration)) | ○ Not found: No competitor pricing across deals or battlecards found, checked twice ([checked 29 October 2026](https://www.ecosystems.io/web-value-calculator)) |
| **ValueCore** | ◐ Partial: Example case shows total cost against benefit and 3-year ROI; no pricing scenarios ([source](https://valuecore.ai/mcp-connector/)) | ◐ Partial: ROI and total cost per case only; no cross-deal value-to-price view ([source](https://valuecore.helpscoutdocs.com/article/202-get-to-know-the-sales-dashboard)) | ◐ Partial: Discount percentage recorded when a case closes Won; no cross-deal report ([source](https://valuecore.helpscoutdocs.com/article/256-close-a-visualizer-using-the-sales-dashboard)) | ◐ Partial: Competitor prices logged per deal; battle cards in ValueHub; no cross-deal view ([source](https://valuecore.ai/product/)) |
| **Mediafly Value** | ◐ Partial: One investment set against benefits per analysis; TCO and pricing calculators compare cost ([source](https://community.mediafly.com/knowledge-base/article/investments)) | ◐ Partial: Average ROI across analyses, over time and by industry; not price share ([source](https://community.mediafly.com/knowledge-base/article/value360-insights-dashboard)) | ○ Not found: No price discount tracking in Value; only the NPV discount rate ([checked 29 October 2026](https://community.mediafly.com/knowledge-base/articles/ValueROI)) | ○ Not found: No competitor or competitor pricing data in Value, checked twice ([checked 29 October 2026](https://www.mediafly.com/platform/value/)) |
| **Built yourself** | ◐ Partial: Published prompt compares three pricing strategies from past pricing data, not value ([source](https://academy.openai.com/public/clubs/work-users-ynjqu/resources/use-cases-finance)) | ◐ Partial: Business case sets price against value per deal; no cross-deal ratio view ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) | ◐ Partial: Comparable-deal analysis reports average discount on wins; no value behind discounts ([source](https://academy.claude.com/use-cases/prepare-for-sales-deals)) | ◐ Partial: Win-loss by competitor across deals and battlecards; competitor prices not tracked per deal ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/competitive-intelligence/SKILL.md)) |

### 5. Can the buyer's AI read and check your numbers?

Buyers increasingly research with AI assistants, and teams build value into their own agents. The numbers, and how they were worked out, have to be readable by both.

| Platform | Works with AI assistants and agents (MCP) | Value and pricing models in an open format the buyer's AI can read |
|---|---|---|
| **valueIQ** | ● Yes: Remote MCP server live, included on every plan including Free ([source](https://valueiq.ai/mcp/)) | ● Yes: Own value and pricing models published as Value Project files ([source](https://valueiq.ai/value-model.md)) |
| **Minoa** | ● Yes: Remote MCP server at mcp.minoa.io on all plans; bring-your-own MCP beta ([source](https://www.minoa.io/mcp)) | ◐ Partial: List prices served as JSON by a public API, own format; no value model ([source](https://www.minoa.io/developers)) |
| **Cuvama** | ● Yes: Cuvama MCP generally available to customers since 9 September 2026 ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ○ Not found: No value or pricing model file published in an open format ([checked 23 October 2026](https://cuvama.com/resources/tools/)) |
| **Symbe** | ◐ Partial: Symbe MCP listed on Enterprise only; no MCP documentation found ([source](https://www.symbe.co/pricing)) | ○ Not found: No value or pricing model file published in an open format ([checked 24 October 2026](https://www.symbe.co/sitemap.xml)) |
| **Ecosystems** | ◐ Partial: MCP connection to Claude announced on LinkedIn by Ecosystems staff; no documentation ([source](https://www.linkedin.com/posts/samantha-dipace-58215814b_headless-valueintelligence-mcpserver-ugcPost-7503871580180025344-RRJ-/)) | ○ Not found: No value or pricing model published in an open format ([checked 24 October 2026](https://www.ecosystems.io/eco-web-services)) |
| **ValueCore** | ● Yes: Remote MCP server with 18 tools for five named AI assistants ([source](https://valuecore.ai/mcp-connector/)) | ○ Not found: No value or pricing model published in an open format ([checked 24 October 2026](https://valuecore.helpscoutdocs.com/article/349-export-excel-to-get-visualizer-type-details-in-excel-format-in-vc)) |
| **Mediafly Value** | ◐ Partial: Command MCP in early beta for Value Toolbuilder customers, joined on request ([source](https://community.mediafly.com/knowledge-base/article/command-mcp-in-beta-testing)) | ○ Not found: Not found; no published value or pricing model file (checked 2026-10-24) ([checked 24 October 2026](https://www.mediafly.com/platform/value/)) |
| **Built yourself** | ○ Not found: Not found; assistants connect to MCP servers but publish none for cases ([checked 28 October 2026](https://support.claude.com/en/articles/11175166-get-started-with-custom-connectors-using-remote-mcp)) | ○ Not found: Not found; no published value or pricing model format ([checked 24 October 2026](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |

### 6. What carries into renewal and expansion?

"Post-sale tracking" covers very different things: a manual monthly entry, an automated product metric, and an economic result the customer has agreed to.

| Platform | Renewal starts from what was promised at signature | Delivered value measured from the customer's own systems | QBR, renewal and expansion cases from the same model |
|---|---|---|---|
| **valueIQ** | ● Yes: Business case built at close kept on the deal for renewal ([source](https://valueiq.ai/solutions/customer-success/)) | ◐ Partial: CSMs record measured results; connecting own data listed as coming soon ([source](https://valueiq.ai/solutions/customer-success/)) | ● Yes: QBR Deck, renewal and expansion cases reuse the sold model's equations ([source](https://valueiq.ai/solutions/customer-success/)) |
| **Minoa** | ● Yes: Value Realization Scenario copied from the sold scenario inside the same case ([source](https://www.minoa.io/product)) | ● Yes: Monthly manual measurements; Salesforce metrics, warehouse sync or tracker API ([source](https://minoa.io/)) | ● Yes: Renewal and upsell cases copy scenarios from the sold business case ([source](https://docs.minoa.io/pages/value-realization/introduction)) |
| **Cuvama** | ◐ Partial: CSM opens the plan the AE built; vendor labels post-sale Emerging ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ◐ Partial: Actuals recorded in the plan through the User MCP; no data feed named ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Renewal and expansion cases built from the original plan; QBR not mentioned ([source](https://cuvama.com/solutions/cuvama-mcp/)) |
| **Symbe** | ● Yes: Create value tracker carries the case's outcomes, assumptions and drivers forward ([source](https://www.symbe.co/platform/value-realization)) | ● Yes: Product telemetry or data warehouse sync, plus manual inputs by CSMs ([source](https://www.symbe.co/platform/value-realization)) | ● Yes: QBRs, renewal and expansion cases built from the tracked sold case ([source](https://www.symbe.co/use-cases/customer-success)) |
| **Ecosystems** | ● Yes: Presales business case retrieved by Customer Success in Gainsight ([source](https://ecosystems.io/gainsight-partnership)) | ● Yes: Product usage telemetry through Eco Web Services APIs; KPI actuals to Gainsight ([source](https://ecosystems.io/eco-web-services)) | ◐ Partial: Quarterly value reviews in the success plan; QBR or renewal case not named ([source](https://ecosystems.io/collaborative-success-plan)) |
| **ValueCore** | ◐ Partial: Cases close as Won or Lost; renewal carry-over claimed, not documented ([source](https://valuecore.helpscoutdocs.com/article/256-close-a-visualizer-using-the-sales-dashboard)) | ◐ Partial: QBRs use adoption data and value estimates; data sources not named ([source](https://valuecore.ai/vp-customer-success/)) | ● Yes: Renewal Expert builds QBR presentations; one model stated from first touch to renewal ([source](https://valuecore.ai/vp-customer-success/)) |
| **Mediafly Value** | ◐ Partial: Analyses can inherit data from other analyses; prior analyses listed on Salesforce accounts ([source](https://www.mediafly.com/platform/value/)) | ◐ Partial: No documented method; one case connected Snowflake and Power BI for KPIs ([source](https://www.mediafly.com/platform/value/)) | ◐ Partial: Realized Value calculators, a separate tool type, for renewals and upsells ([source](https://www.mediafly.com/platform/value/)) |
| **Built yourself** | ◐ Partial: Microsoft scenario retests an implemented business case after six months; internal, not sold ([source](https://adoption.microsoft.com/en-us/copilot-scenario-library/finance/build-a-business-case/)) | ◐ Partial: Results pasted or uploaded by the user; connectors read systems on request ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/customer-health/SKILL.md)) | ◐ Partial: Customer-health skill preps QBRs separately from the sale-time case ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/README.md)) |

---

## The feature table

Every row of the comparison, side by side: 41 rows in nine groups. Capability rows say Yes, Partial or Not found, decided by a written rule that is the same for every option; fact rows state the fact. Each cell links to the page it came from, and valueIQ's column is shaded so you can find it, not ticked.

| Row | valueIQ | Ecosystems | Cuvama | Minoa | Mediafly Value | Symbe | ValueCore | Built yourself |
|---|---|---|---|---|---|---|---|---|
| **Getting started** | | | | | | | | |
| What has to exist before the first case | Company website and product name; for a deal, the prospect's website ([source](https://valueiq.ai/docs/guides/reference/faq/)) | Spreadsheet value model and branding guidelines, loaded by Ecosystems before launch ([source](https://ecosystems.io/pricing-tiers)) | Value framework configured first: drivers, personas, formulas, proof points; Salesforce connected ([source](https://cuvama.com/solutions/value-case/)) | Published value framework of use cases, plus CRM opportunity and call context ([source](https://docs.minoa.io/pages/getting-started/create-business-case)) | A template built and published by an Author; sellers then create analyses ([source](https://community.mediafly.com/knowledge-base/article/mediafly-value-overview)) | CRM deal data, call insights, company research and an approved value framework ([source](https://www.symbe.co/platform/value-selling)) | ROI spreadsheet, sales deck and discovery questions; vendor builds a model if none ([source](https://valuecore.ai/)) | An AI subscription, plus the team's own prompts, templates and source files ([source](https://support.claude.com/en/articles/9517075-what-are-projects)) |
| Who builds the model, and who builds each case | valueIQ generates the model, your team signs it off; AEs build each case alone ([source](https://valueiq.ai/)) | Ecosystems ingests models; customer authors content; sellers build cases alone in Salesforce ([source](https://ecosystems.io/value-engineering)) | Value leaders configure the model with Cuvama practitioners; sellers build cases within it ([source](https://cuvama.com/solutions/cuvama-mcp/)) | Minoa drafts the framework with you; admins publish; AEs build each case ([source](https://minoa.io/)) | Customer's Authors or Mediafly services build templates; sellers create analyses from them alone ([source](https://community.mediafly.com/knowledge-base/article/mediafly-value-overview)) | Symbe Value Architects configure the team's framework; account executives create each case ([source](https://www.symbe.co/use-cases/cro)) | ValueCore consultants or customer admins build models; reps build each case alone ([source](https://valuecore.ai/professional-services/)) | The buyer's own team writes and maintains prompts; any seller drafts a case alone ([source](https://help.openai.com/en/articles/20001519-custom-gpt-retirement-and-migration-faq)) |
| Stated time to first model and first case | About 20 minutes from account to first case; model under 30 minutes ([source](https://valueiq.ai/)) | Up and running in as little as three weeks; Spark pilot two weeks ([source](https://ecosystems.io/pricing-tiers)) | Live within weeks of signature; value proposition workshops take three to four weeks ([source](https://cuvama.com/solutions/value-case/)) | Minutes to first case, about twenty in docs; enterprise rollout 30-60-90 days ([source](https://minoa.io/)) | Suite implementation 8 to 10 weeks, 90 days maximum; no time to first case ([source](https://www.mediafly.com/faq/)) | Cases built in seconds; no time to first model or setup published ([source](https://www.symbe.co/book-a-demo)) | Model live in a day; reps using it within days ([source](https://valuecore.ai/)) | No vendor-stated time; one vendor case built an ROI calculator in 60 minutes ([source](https://claude.com/customers/opusclip)) |
| Services needed to start | None required; Enterprise includes custom onboarding, price not published ([source](https://valueiq.ai/value-sales-agent/)) | Implementation support in both tiers; consulting optional; service prices not published ([source](https://ecosystems.io/value-consulting)) | Practitioner configuration and onboarding included; expanded advisory optional, price not published ([source](https://cuvama.com/pricing/)) | Optional implementation, where needed, at 15% of first-year value, $5,000 minimum ([source](https://www.minoa.io/pricing)) | Value Engineering Services offered; whether required is unstated; no published prices ([source](https://www.mediafly.com/platform/services/)) | One-to-one onboarding and team training included in Pro; no separate fee shown ([source](https://www.symbe.co/pricing)) | Workshops, model builds and maintenance offered; no published prices; self-upload documented ([source](https://valuecore.ai/professional-services/)) | None required; team plans are self-serve and bought by card ([source](https://help.openai.com/en/articles/8792828-chatgpt-business-overview)) |
| Try it without a sales call | ● Yes: Free plan, 500 credits a month, public-data models, no integrations ([source](https://valueiq.ai/value-sales-pricing/)) | ○ Not found: No free plan or self-serve trial on vendor pages; Spark is a pilot ([checked 24 October 2026](https://ecosystems.io/quickstart-guide)) | ○ Not found: No free plan or trial; paid Quick-Start pack from $10k ([checked 28 October 2026](https://cuvama.com/pricing/)) | ○ Not found: No free plan or self-serve trial found; every plan leads to demo booking ([checked 28 October 2026](https://www.minoa.io/pricing)) | ○ Not found: No free plan or trial on mediafly.com; free assessments only ([checked 24 October 2026](https://www.mediafly.com/)) | ○ Not found: No free plan or trial; demo and paid pilot only ([checked 28 October 2026](https://www.symbe.co/pricing)) | ◐ Partial: ValueHub free access; platform free-trial link leads to demo booking ([source](https://valuecore.ai/valuehub/)) | ● Yes: Free plans on Claude and ChatGPT; trials on Copilot, Workspace, Gemini Enterprise ([source](https://claude.com/pricing)) |
| **A case finance will trust** | | | | | | | | |
| Valued against the competitor and against doing nothing | ◐ Partial: Seller attaches a competitor model; case total against current state ([source](https://valueiq.ai/docs/guides/deals/competitor-and-opposition-models/)) | ◐ Partial: ROI, TCO and non-monetized value shown; no named alternative in the case ([source](https://ecosystems.io)) | ◐ Partial: Discovery quantifies the cost of the status quo; no named alternative ([source](https://cuvama.com/solutions/discovery-app/)) | ◐ Partial: Current versus future state; status quo and competitor added as seller-built scenarios ([source](https://docs.minoa.io/pages/business-case/scenarios)) | ◐ Partial: ROI on investment plus monthly cost of doing nothing; no named alternative ([source](https://community.mediafly.com/knowledge-base/article/calculations-for-financial-tools)) | ◐ Partial: Cost of inaction and cost of delay framing; no named alternative ([source](https://www.symbe.co)) | ◐ Partial: Cost of current environment against benefits of change; no named alternative ([source](https://valuecore.ai/vp-director-sales/)) | ◐ Partial: Published method covers cost of the current state and of waiting; no alternative ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| Every number shows where it came from | ● Yes: Each estimate lists sources with links; provenance state per variable ([source](https://valueiq.ai/evidence/)) | ◐ Partial: IDC defaults and benchmarks named; per-number source or confirmer not shown ([source](https://ecosystems.io/idc-partnership)) | ◐ Partial: Audit trail of assumption changes and validation; per-number source not shown ([source](https://cuvama.com/)) | ● Yes: Owner avatar and source note per input; survey attribution; calculation popovers ([source](https://docs.minoa.io/pages/business-case/input-ownership)) | ◐ Partial: Row tooltips and descriptions; audit log records user and timestamp per item change ([source](https://community.mediafly.com/knowledge-base/article/item-audit-log-analysis-history)) | ◐ Partial: Assumptions and calculations shown; audit log; sources per number not shown ([source](https://www.symbe.co/platform/value-selling)) | ◐ Partial: Tooltips can carry a source per number, added per model ([source](https://valuecore.helpscoutdocs.com/article/10-step-2-introduction-to-building-your-model)) | ◐ Partial: Published skill cites the source of each value; no record of who set it ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| The buyer's own numbers replace estimates | ● Yes: Invited buyer edits inputs and confirms them; confirmations kept with history ([source](https://valueiq.ai/docs/guides/business-cases/sharing-with-the-buyer/)) | ◐ Partial: Customers enter their own data; marking numbers as buyer-confirmed not shown ([source](https://ecosystems.io/gainsight-partnership)) | ● Yes: Champion views, comments or edits; validation recorded with change history ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Buyer fills a survey or edits inputs; accepted values kept with attribution ([source](https://docs.minoa.io/pages/business-case/customer-survey)) | ◐ Partial: Buyer edits through an edit-and-save share link persist in the analysis ([source](https://community.mediafly.com/knowledge-base/article/sharing-and-collaboration)) | ● Yes: Buyers edit assumptions and inputs live; cases versioned and audited ([source](https://www.symbe.co/use-cases/sellers)) | ● Yes: Buyer edits inputs via share link; owner reviews and merges each change ([source](https://valuecore.helpscoutdocs.com/article/179-access-the-shared-visualizer)) | ◐ Partial: Buyer numbers enter from transcripts, email and CRM; unevidenced claims flagged ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| Conservative, likely and best case | ● Yes: Low, typical and high per variable; conservative case view built in ([source](https://valueiq.ai/docs/guides/value-models/customer-variables-and-provenance/)) | ○ Not found: No ranges, scenarios or conservative view found on product pages ([checked 24 October 2026](https://www.ecosystems.io/collaborative-value-assessment)) | ◐ Partial: Scenario analysis for conservative and aggressive projections; floor value beside headline ([source](https://cuvama.com/)) | ● Yes: Side-by-side scenarios such as conservative, moderate, best; Low, Medium, High presets ([source](https://docs.minoa.io/pages/business-case/scenarios)) | ● Yes: Conservative, Probable and Optimistic views per benefit, with realization factors by year ([source](https://community.mediafly.com/knowledge-base/article/benefits)) | ○ Not found: No ranges, scenarios or conservative view found, checked twice ([checked 24 October 2026](https://www.symbe.co/platform/value-selling)) | ◐ Partial: ValueHub builds conservative and moderate models; core scenarios configured per model ([source](https://valuecore.ai/valuehub/)) | ◐ Partial: Vendor sample prompt asks for three scenarios; no built-in range feature ([source](https://openai.com/academy/sales/)) |
| Where benchmarks come from | Market benchmarks researched per model, each listing its sources with links ([source](https://valueiq.ai/evidence/)) | Over 5,000 CVA templates, IDC intelligent defaults, Bain B2B Elements of Value ([source](https://ecosystems.io/web-value-calculator)) | Proof points configured by the value team; AI account research; no library found ([source](https://cuvama.com/solutions/value-case/)) | Customer's own use case library; input benchmarks from its own workspace's cases ([source](https://docs.minoa.io/pages/recipes/run-discovery-with-a-value-hypothesis)) | 100 Mediafly pre-built benefits; customer-uploaded CSV data tables, for example by industry ([source](https://community.mediafly.com/knowledge-base/article/benefits)) | Built-in benchmarks listed for value tracking; benchmark sources not named ([source](https://www.symbe.co/platform/value-realization)) | ValueHub library of 1M+ case studies and 18,800+ vendor profiles ([source](https://valuecore.ai/valuehub/)) | Web search at request time; no benchmark library published ([source](https://www.perplexity.ai/enterprise/pricing)) |
| **Winning the deal** | | | | | | | | |
| Value against a named competitor on this deal | ● Yes: Competitor model attached to the deal, valued on the same customer variables ([source](https://valueiq.ai/docs/guides/deals/competitor-and-opposition-models/)) | ○ Not found: No competitor valued on the customer's numbers found ([checked 24 October 2026](https://www.ecosystems.io/vivien-ai-2)) | ○ Not found: No competitor valued on the customer's numbers, checked twice ([checked 28 October 2026](https://cuvama.com/solutions/value-case/)) | ◐ Partial: Competitor modelled by hand as a scenario with seller-set improvement rates ([source](https://docs.minoa.io/pages/recipes/agent-recipes)) | ◐ Partial: One undated custom TCO tool compared ShoreTel's costs with competitors ([source](https://www.casestudies.com/company/mediafly/case-study/shoretel-adopts-value-selling-and-boosts-win-rate-by-28)) | ○ Not found: No competitor valued on the customer's numbers, checked twice ([checked 24 October 2026](https://www.symbe.co)) | ○ Not found: ValueHub makes competitor battle cards; no competitor valued on deal numbers ([checked 24 October 2026](https://valuecore.ai/valuehub/)) | ○ Not found: Not found; competitor research and battlecards on request, no competitor valuation ([checked 24 October 2026](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/competitive-intelligence/SKILL.md)) |
| The competitor's published pricing, analysed beside the case | ● Yes: Competitor pricing page analysed into a report attached to the deal ([source](https://valueiq.ai/docs/guides/pricing-intelligence/analyse-a-pricing-page/)) | ○ Not found: No competitor pricing analysis or pricing page analysis found ([checked 24 October 2026](https://www.ecosystems.io/pricing-tiers)) | ○ Not found: No competitor pricing analysis or pricing page analysis found, checked twice ([checked 23 October 2026](https://cuvama.com/solutions/)) | ◐ Partial: Competitor fees entered by hand in a scenario; no pricing page analysis ([source](https://docs.minoa.io/pages/recipes/agent-recipes)) | ○ Not found: Not found; no competitor pricing or pricing page analysis (checked 2026-10-24) ([checked 24 October 2026](https://www.mediafly.com/platform/value/)) | ○ Not found: No competitor pricing or pricing page analysis found, checked twice ([checked 24 October 2026](https://www.symbe.co/pricing)) | ◐ Partial: Competitor prices logged on the deal; no pricing page analysis found ([source](https://valuecore.ai/product/)) | ◐ Partial: Battlecards cite competitors' public pricing moves; competitive brief can cover pricing ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/competitive-intelligence/SKILL.md)) |
| Value set against price on each deal, ready before the discount conversation | ● Yes: Value Capture, price divided by expected value, shown per deal and in pipeline ([source](https://valueiq.ai/docs/guides/deals/create-and-set-up-a-deal/)) | ◐ Partial: ROI and TCO shown; value against the deal's price not shown ([source](https://www.ecosystems.io/contact)) | ◐ Partial: ROI and TCO built per value plan; value-to-price ratio not shown ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Investment tab sets fees per year; shows benefit against investment, ROI, payback ([source](https://docs.minoa.io/pages/getting-started/adding-investment)) | ● Yes: ROI, payback, NPV and IRR per analysis from investments against benefits ([source](https://community.mediafly.com/knowledge-base/article/investments)) | ◐ Partial: Demo shows tailored ROI calculations; no value-to-price view described ([source](https://www.symbe.co/book-a-demo)) | ◐ Partial: Example case shows benefit, total cost, payback and 3-year ROI ([source](https://valuecore.ai/mcp-connector/)) | ● Yes: Published business case skill sets price against quantified value per deal ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| Multi-product deals in one case, without counting value twice | ● Yes: One case combines several products; same-name drivers counted once ([source](https://valueiq.ai/docs/guides/deals/multi-product-deals/)) | ◐ Partial: Bundled multi-product deals in one case; overlap handling not found ([source](https://ecosystems.io/case-studies/panw-democratizing-value-selling)) | ○ Not found: No case combining several products or overlap handling found ([checked 28 October 2026](https://cuvama.com/solutions/value-case/)) | ◐ Partial: Use cases map the product catalog; several per case; no overlap handling found ([source](https://docs.minoa.io/pages/getting-started/choosing-use-cases.md)) | ◐ Partial: Checkboxes can stand for products and switch on benefits; no overlap handling ([source](https://community.mediafly.com/knowledge-base/article/checkboxes)) | ○ Not found: No case combining several products or overlap handling, checked twice ([checked 24 October 2026](https://www.symbe.co/platform/value-selling)) | ○ Not found: No case combining several products, or overlap handling, found ([checked 24 October 2026](https://valuecore.helpscoutdocs.com/search?query=product)) | ◐ Partial: Proposal maps several recommended products to goals; no combined value or overlap check ([source](https://adoption.microsoft.com/en-us/scenario-library/sales/create-an-unsolicited-proposal/)) |
| Coaching and discovery on the deal | ● Yes: vIQ chat in each deal: discovery questions, objection responses, follow-up drafts ([source](https://valueiq.ai/docs/guides/coaching/deal-copilot/)) | ● Yes: ViViEN coaching inside the deal's case; Effectiveness Score on every case ([source](https://www.ecosystems.io/vivien-ai-2)) | ● Yes: Value hypothesis per opportunity, persona questions, pre-call chat on the report ([source](https://cuvama.com/solutions/discovery-app/)) | ● Yes: Value hypothesis, account POV, pre-call brief from deal context; objection prompts beta ([source](https://www.minoa.io/mcp)) | ◐ Partial: Chatbot in Value; suite Command Center next-best actions; rules-based StoryGuide ([source](https://www.mediafly.com/faq/)) | ● Yes: Value drivers, metrics and questions per opportunity; Copilot suggestions from Gong calls ([source](https://www.symbe.co/use-cases/sellers)) | ● Yes: Discovery Wizard inside each case; vendor states coaching in every deal ([source](https://valuecore.ai/product/)) | ◐ Partial: Published sales skills for call prep, objections and deal reviews, from CRM ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/README.md)) |
| What the buyer receives | Sales Deck, One Pager, Executive Briefing; share link; PowerPoint or PDF ([source](https://valueiq.ai/docs/guides/business-cases/value-stories-the-five-templates/)) | Office, Google Workspace and PDF reports; first-meeting decks; shared workspaces ([source](https://ecosystems.io/collaborative-value-assessment)) | Branded PPT and PDF, share links, executive summaries, email drafts ([source](https://cuvama.com/solutions/value-case/)) | Live shared case; PowerPoint, Google Slides, PDF; one-pagers; Seismic, Trumpet ([source](https://www.minoa.io/llms.txt)) | Output reports in Word, PowerPoint and PDF; share links; AI executive summary ([source](https://community.mediafly.com/knowledge-base/article/output-report-authoring-basics)) | Shared case link, PDF, PowerPoint and Google Slides export, prospect branding ([source](https://www.symbe.co)) | PowerPoint, Word and Excel exports; share links with access code and expiry ([source](https://valuecore.helpscoutdocs.com/article/202-get-to-know-the-sales-dashboard)) | Decks, one-pagers, documents, spreadsheets and web pages in the team's templates ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/create-an-asset/SKILL.md)) |
| **Leading the team** | | | | | | | | |
| Which deals have a business case, and what it rests on | ● Yes: Pipeline lists every deal with its case, value snapshot and Value Capture ([source](https://valueiq.ai/docs/guides/deals/pipeline-and-kanban/)) | ◐ Partial: Effectiveness Score per case and Salesforce reports; no pipeline value view shown ([source](https://www.ecosystems.io/vivien-ai-2)) | ◐ Partial: Value data written to each Salesforce opportunity; no pipeline value view shown ([source](https://cuvama.com/solutions/value-case/)) | ● Yes: Pipeline Review lists open deals with case status, ROI and value activity ([source](https://docs.minoa.io/pages/pipeline-review/minoa-in-the-forecast)) | ◐ Partial: ROI, NPV and IRR written to Salesforce; customer builds its own reports ([source](https://community.mediafly.com/knowledge-base/article/salesforce)) | ◐ Partial: Pipeline value visibility listed as a feature; no pipeline value view shown ([source](https://www.symbe.co/use-cases/cro)) | ◐ Partial: Sales Dashboard lists cases; no documented team view of value by deal ([source](https://valuecore.helpscoutdocs.com/article/202-get-to-know-the-sales-dashboard)) | ◐ Partial: Business case per deal; leader pipeline view shows CRM amounts, not case value ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/team-pipeline/SKILL.md)) |
| Review and approval before sellers use a model | ● Yes: Model review ends in sign-off; sign-off releases the model to AEs ([source](https://valueiq.ai/docs/changelog/)) | ◐ Partial: Collaborators and document access levels; no review or approval step documented ([source](https://ecosystems.io/integrations-technology-partners)) | ◐ Partial: Value team configures drivers and templates; roles managed; no approval step found ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Framework changes go draft, review, publish; admin approves use cases by name ([source](https://docs.minoa.io/pages/value-framework/drafts-and-publishing.md)) | ◐ Partial: Administrator, Author and End user roles; template visibility set before publishing ([source](https://community.mediafly.com/knowledge-base/article/publishing-and-updating-templates)) | ◐ Partial: Admin and user roles, granular permissions; no template approval step found ([source](https://www.symbe.co)) | ◐ Partial: Models move from development to staging to production; no documented review step ([source](https://valuecore.helpscoutdocs.com/article/225-push-your-visualizer-type-into-production)) | ● Yes: Owner approval before member-submitted skills and plugins are published to the organization ([source](https://support.claude.com/en/articles/13119606-provision-and-manage-skills-for-your-organization)) |
| Who uses it, on which deals | ◐ Partial: Admins see members' deals in Team view; no usage report by person ([source](https://valueiq.ai/docs/guides/deals/pipeline-and-kanban/)) | ◐ Partial: Adoption dashboard in Salesforce; usage by person and deal not stated ([source](https://www.ecosystems.io/salesforce-integration)) | ◐ Partial: Org activity log and adoption dashboards; usage by person and deal not stated ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Pipeline Review shows case coverage by rep and value activity per deal ([source](https://docs.minoa.io/pages/pipeline-review/minoa-in-the-forecast)) | ◐ Partial: Dashboard counts analyses by rep and template; per-deal view needs Salesforce reports ([source](https://community.mediafly.com/knowledge-base/article/value360-insights-dashboard)) | ● Yes: Leaders see rep engagement, usage and case activity on live deals ([source](https://www.symbe.co/use-cases/cro)) | ● Yes: Activity Report shows cases, sessions, shares and logins by user and case ([source](https://valuecore.helpscoutdocs.com/article/168-activity-report)) | ◐ Partial: Admin analytics show usage by member; nothing ties usage to deals ([source](https://support.claude.com/en/articles/12883420-view-usage-analytics-for-team-and-enterprise-plans)) |
| **Renewal and expansion** | | | | | | | | |
| Renewal starts from what was promised at signature | ● Yes: Business case built at close kept on the deal for renewal ([source](https://valueiq.ai/solutions/customer-success/)) | ● Yes: Presales business case retrieved by Customer Success in Gainsight ([source](https://ecosystems.io/gainsight-partnership)) | ◐ Partial: CSM opens the plan the AE built; vendor labels post-sale Emerging ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Value Realization Scenario copied from the sold scenario inside the same case ([source](https://www.minoa.io/product)) | ◐ Partial: Analyses can inherit data from other analyses; prior analyses listed on Salesforce accounts ([source](https://www.mediafly.com/platform/value/)) | ● Yes: Create value tracker carries the case's outcomes, assumptions and drivers forward ([source](https://www.symbe.co/platform/value-realization)) | ◐ Partial: Cases close as Won or Lost; renewal carry-over claimed, not documented ([source](https://valuecore.helpscoutdocs.com/article/256-close-a-visualizer-using-the-sales-dashboard)) | ◐ Partial: Microsoft scenario retests an implemented business case after six months; internal, not sold ([source](https://adoption.microsoft.com/en-us/copilot-scenario-library/finance/build-a-business-case/)) |
| Delivered value measured from the customer's own systems | ◐ Partial: CSMs record measured results; connecting own data listed as coming soon ([source](https://valueiq.ai/solutions/customer-success/)) | ● Yes: Product usage telemetry through Eco Web Services APIs; KPI actuals to Gainsight ([source](https://ecosystems.io/eco-web-services)) | ◐ Partial: Actuals recorded in the plan through the User MCP; no data feed named ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Monthly manual measurements; Salesforce metrics, warehouse sync or tracker API ([source](https://minoa.io/)) | ◐ Partial: No documented method; one case connected Snowflake and Power BI for KPIs ([source](https://www.mediafly.com/platform/value/)) | ● Yes: Product telemetry or data warehouse sync, plus manual inputs by CSMs ([source](https://www.symbe.co/platform/value-realization)) | ◐ Partial: QBRs use adoption data and value estimates; data sources not named ([source](https://valuecore.ai/vp-customer-success/)) | ◐ Partial: Results pasted or uploaded by the user; connectors read systems on request ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/customer-health/SKILL.md)) |
| QBR, renewal and expansion cases from the same model | ● Yes: QBR Deck, renewal and expansion cases reuse the sold model's equations ([source](https://valueiq.ai/solutions/customer-success/)) | ◐ Partial: Quarterly value reviews in the success plan; QBR or renewal case not named ([source](https://ecosystems.io/collaborative-success-plan)) | ● Yes: Renewal and expansion cases built from the original plan; QBR not mentioned ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Renewal and upsell cases copy scenarios from the sold business case ([source](https://docs.minoa.io/pages/value-realization/introduction)) | ◐ Partial: Realized Value calculators, a separate tool type, for renewals and upsells ([source](https://www.mediafly.com/platform/value/)) | ● Yes: QBRs, renewal and expansion cases built from the tracked sold case ([source](https://www.symbe.co/use-cases/customer-success)) | ● Yes: Renewal Expert builds QBR presentations; one model stated from first touch to renewal ([source](https://valuecore.ai/vp-customer-success/)) | ◐ Partial: Customer-health skill preps QBRs separately from the sale-time case ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/README.md)) |
| Customer success platform integration | ○ Not found: No customer success platform connector; native connectors listed as coming soon ([checked 28 October 2026](https://valueiq.ai/solutions/customer-success/)) | ● Yes: Gainsight direct integration; connector syncs value drivers into Customer Goals ([source](https://ecosystems.io/gainsight-partnership)) | ○ Not found: No customer success platform integration named, checked twice ([checked 28 October 2026](https://cuvama.com/solutions/value-case/)) | ◐ Partial: Compare page names Gainsight; no integration page or setup guide found ([source](https://www.minoa.io/compare)) | ◐ Partial: Gainsight named as a place to embed value realization tools; no integration documented ([source](https://www.mediafly.com/solutions/customersuccessleaders/)) | ○ Not found: No customer success platform integration named, checked twice ([checked 24 October 2026](https://www.symbe.co/platform/value-realization)) | ◐ Partial: Gainsight named among stack integrations; no setup documentation in help centre ([source](https://valuecore.ai/product/)) | ● Yes: Gainsight connector listed in Claude's directory; admin enables it ([source](https://claude.com/marketplace/connectors/gainsight-cs)) |
| **Your stack and your buyer's AI** | | | | | | | | |
| Native CRM integration | ◐ Partial: CRM integrations set up with the team; native Salesforce, HubSpot coming soon ([source](https://valueiq.ai/mcp/)) | ● Yes: Salesforce AppExchange package; Microsoft Dynamics pages; HubSpot named ([source](https://www.ecosystems.io/salesforce-integration)) | ● Yes: Native Salesforce integration writes value data to opportunities; no other CRM named ([source](https://cuvama.com/solutions/value-case/)) | ● Yes: Native Salesforce app with custom object, and HubSpot; two-way on all plans ([source](https://docs.minoa.io/pages/integrations/crm/salesforce)) | ● Yes: Salesforce managed package for Value; suite FAQ lists Dynamics, HubSpot, SAP and others ([source](https://community.mediafly.com/knowledge-base/article/salesforce)) | ● Yes: Native apps on Salesforce AppExchange and HubSpot App Marketplace ([source](https://www.symbe.co/set-up-guide-symbe-salesforce-app)) | ● Yes: Native Salesforce and HubSpot integrations, with documented field mapping both ways ([source](https://valuecore.helpscoutdocs.com/article/428-connect-valuecore-to-salesforce-integration-setup-guide)) | ● Yes: Salesforce (beta) and HubSpot connectors in Claude; Gemini Enterprise connects both ([source](https://claude.com/solutions/sales)) |
| Call recordings feed the case | ◐ Partial: Call transcripts uploaded to a deal by hand; no recorder connector found ([source](https://valueiq.ai/mcp/)) | ◐ Partial: ViViEN pulls call transcripts in the CRM; no named call-recording connector ([source](https://www.ecosystems.io/vivien-ai-2)) | ◐ Partial: MCP reads transcripts and calls behind the plan; no call tool connector ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Native connectors for Gong and other call recorders feed the case ([source](https://docs.minoa.io/pages/integrations/call-recording/gong)) | ○ Not found: Not found; no call-recording input to Value analyses (checked 2026-10-28) ([checked 28 October 2026](https://community.mediafly.com/knowledge-base/article/command-mcp-in-beta-testing)) | ● Yes: Native Gong integration feeds call transcripts to Symbe Copilot ([source](https://www.symbe.co/set-up-guide-symbe-gong-integration)) | ◐ Partial: Call recording data claimed on marketing pages; no connector documented ([source](https://valuecore.ai/book-an-appointment/)) | ● Yes: Gong and Fireflies connectors in Claude feed transcripts into the proposal ([source](https://claude.com/solutions/sales)) |
| Works with AI assistants and agents (MCP) | ● Yes: Remote MCP server live, included on every plan including Free ([source](https://valueiq.ai/mcp/)) | ◐ Partial: MCP connection to Claude announced on LinkedIn by Ecosystems staff; no documentation ([source](https://www.linkedin.com/posts/samantha-dipace-58215814b_headless-valueintelligence-mcpserver-ugcPost-7503871580180025344-RRJ-/)) | ● Yes: Cuvama MCP generally available to customers since 9 September 2026 ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ● Yes: Remote MCP server at mcp.minoa.io on all plans; bring-your-own MCP beta ([source](https://www.minoa.io/mcp)) | ◐ Partial: Command MCP in early beta for Value Toolbuilder customers, joined on request ([source](https://community.mediafly.com/knowledge-base/article/command-mcp-in-beta-testing)) | ◐ Partial: Symbe MCP listed on Enterprise only; no MCP documentation found ([source](https://www.symbe.co/pricing)) | ● Yes: Remote MCP server with 18 tools for five named AI assistants ([source](https://valuecore.ai/mcp-connector/)) | ○ Not found: Not found; assistants connect to MCP servers but publish none for cases ([checked 28 October 2026](https://support.claude.com/en/articles/11175166-get-started-with-custom-connectors-using-remote-mcp)) |
| Public API with documentation | ◐ Partial: REST API in beta; reference documentation listed as coming soon ([source](https://valueiq.ai/docs/api/)) | ◐ Partial: API Libraries in both tiers; no public API reference found ([source](https://ecosystems.io/eco-web-services)) | ○ Not found: No public API documentation found; MCP is the published interface ([checked 23 October 2026](https://cuvama.com/security/)) | ● Yes: Public content API with OpenAPI spec; key-based product API for workspaces ([source](https://www.minoa.io/developers)) | ◐ Partial: FAQ says OAuth/API connectors exist; no public API reference documentation found ([source](https://www.mediafly.com/faq/)) | ◐ Partial: API-powered listed in a comparison table; no public API documentation ([source](https://www.symbe.co/platform/value-realization)) | ◐ Partial: REST API tokens and per-model API keys; no public API reference ([source](https://valuecore.helpscoutdocs.com/article/198-enhance-capabilities-with-advanced-settings)) | ● Yes: Model APIs public with reference documentation; no business-case API ([source](https://developers.openai.com/api/docs/pricing)) |
| Value and pricing models in an open format the buyer's AI can read | ● Yes: Own value and pricing models published as Value Project files ([source](https://valueiq.ai/value-model.md)) | ○ Not found: No value or pricing model published in an open format ([checked 24 October 2026](https://www.ecosystems.io/eco-web-services)) | ○ Not found: No value or pricing model file published in an open format ([checked 23 October 2026](https://cuvama.com/resources/tools/)) | ◐ Partial: List prices served as JSON by a public API, own format; no value model ([source](https://www.minoa.io/developers)) | ○ Not found: Not found; no published value or pricing model file (checked 2026-10-24) ([checked 24 October 2026](https://www.mediafly.com/platform/value/)) | ○ Not found: No value or pricing model file published in an open format ([checked 24 October 2026](https://www.symbe.co/sitemap.xml)) | ○ Not found: No value or pricing model published in an open format ([checked 24 October 2026](https://valuecore.helpscoutdocs.com/article/349-export-excel-to-get-visualizer-type-details-in-excel-format-in-vc)) | ○ Not found: Not found; no published value or pricing model format ([checked 24 October 2026](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| Customer data not used to train models | ◐ Partial: Terms bar training on customer content; aggregated de-identified data excepted ([source](https://valueiq.ai/terms-of-service/)) | ○ Not found: Privacy policy and terms don't address model training on customer data ([checked 28 October 2026](https://www.ecosystems.io/privacy-policy)) | ○ Not found: No published statement on training models with customer data, checked twice ([checked 28 October 2026](https://cuvama.com/privacy-policy/)) | ◐ Partial: FAQ says customer data never trains models; terms allow consent and usage-data exceptions ([source](https://www.minoa.io/)) | ● Yes: Trust page says customer data is never used to train AI models (suite-wide) ([source](https://www.mediafly.com/trust-and-security/)) | ○ Not found: No published statement on training models with customer data, checked twice ([checked 28 October 2026](https://www.symbe.co/privacy-policy)) | ○ Not found: Privacy policy and help centre don't address training on customer data ([checked 28 October 2026](https://valuecore.ai/privacy-policy/)) | ● Yes: Business plans state prompts and company data are not used to train models ([source](https://learn.microsoft.com/en-us/copilot/microsoft-365/microsoft-365-copilot-privacy)) |
| **Buying** | | | | | | | | |
| Prices published | ● Yes: Free; Professional $120 a month; Teams $960 a month; Enterprise custom ([source](https://valueiq.ai/value-sales-pricing/)) | ◐ Partial: No price on vendor site; Vendr reports $47,520 median per year ([source](https://www.vendr.com/marketplace/ecosystems)) | ● Yes: Discovery Case $250, Value Case $500, packs from $10k; annual ranges ([source](https://cuvama.com/pricing/)) | ● Yes: Starter $9,600, Growth $25,000, Enterprise from $50,000 per year ([source](https://www.minoa.io/pricing)) | ◐ Partial: No price on mediafly.com; third-party median about $38,800 a year, suite-wide ([source](https://www.vendr.com/marketplace/mediafly-inc)) | ● Yes: $118 per seat per month billed annually; Enterprise price on request ([source](https://www.symbe.co/pricing)) | ◐ Partial: No list prices; ValueHub free tier; Vendr reports about $62,000 a year ([source](https://vendr.com/buyer-guides/valuecore)) | ● Yes: Claude Team and ChatGPT Business $20 a seat a month, billed annually ([source](https://claude.com/pricing)) |
| What drives the cost | Credits per product, deal, download and team member, from a monthly allowance ([source](https://valueiq.ai/value-sales-pricing/)) | Users per module, web calculators, services add-ons and integrations ([source](https://info.ecosystems.io/custom-quote-calculator)) | Cases used, or annual fee by seller count and offerings modelled ([source](https://cuvama.com/pricing/)) | Flat annual platform fee plus an AI capacity pool; not per seat ([source](https://www.minoa.io/pricing)) | Modules, user counts and integration requirements, suite-wide; Value user and author licences ([source](https://www.mediafly.com/faq/)) | Per active seat, charged on adoption; Enterprise metric not published ([source](https://www.symbe.co/pricing)) | Unit of charge not stated; free access, team license and enterprise plans ([source](https://valuecore.ai/valuehub/)) | Seats, plus usage credits or API tokens beyond included limits ([source](https://claude.com/pricing)) |
| Contract terms | Self-serve billed monthly, cancel anytime; Enterprise Order Form, typically annual ([source](https://valueiq.ai/terms-of-service/)) | Not published by vendor; Vendr reports auto-renewal and Net45 terms ([source](https://www.vendr.com/marketplace/ecosystems)) | Quick-Start $10k minimum, no annual commitment; Platform Fee is annual ([source](https://cuvama.com/pricing/)) | Annual platform fee; two-year commit 10% off, three-year 15% with price lock ([source](https://www.minoa.io/pricing)) | Orders auto-renew with 30 days' notice; renewal rise up to 7% or CPI ([source](https://www.mediafly.com/legal/msa/)) | Monthly or annual billing, annual at 12% discount; no minimums shown ([source](https://www.symbe.co/pricing)) | Not published; terms cover termination and prepaid-fee refunds only ([source](https://valuecore.ai/terms-of-service/)) | Monthly or annual seats; two-seat minimum; enterprise plans annual ([source](https://help.openai.com/en/articles/8792828-chatgpt-business-overview)) |
| Take your model with you | ● Yes: Product package exports model, market data and context as JSON; beta ([source](https://valueiq.ai/docs/guides/value-models/market-variants/)) | ◐ Partial: Reports export to Google Workspace and Office; model export not found ([source](https://ecosystems.io/integrations-technology-partners)) | ◐ Partial: Cases export to PPT and PDF; no model or formula export ([source](https://cuvama.com/solutions/value-case/)) | ◐ Partial: Business case data exports to warehouse or Sheets, early access; no framework export ([source](https://docs.minoa.io/pages/company-settings/data-export)) | ◐ Partial: Customer materials and output as CSV within 90 days after termination ([source](https://www.mediafly.com/legal/msa/)) | ◐ Partial: Cases export to PDF and slides; no model or formula export ([source](https://www.symbe.co/pricing)) | ◐ Partial: Admins export model variables and code references to Excel; formulas not documented ([source](https://valuecore.helpscoutdocs.com/article/349-export-excel-to-get-visualizer-type-details-in-excel-format-in-vc)) | ◐ Partial: Chat-history exports; owners control them on team plans; no model format ([source](https://support.claude.com/en/articles/9450526-how-can-i-export-my-claude-data)) |
| Prices in a machine-readable file | ● Yes: Prices published as a Value Project pricing file, Markdown with a JSON block ([source](https://valueiq.ai/pricing-model.md)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://www.ecosystems.io/eco-web-services)) | ○ Not found: No machine-readable price file or price API found ([checked 23 October 2026](https://cuvama.com/resources/tools/)) | ● Yes: List prices served as JSON by a public API, in Minoa's own format ([source](https://www.minoa.io/api/v1/pricing)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://www.mediafly.com/platform/value/)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://www.symbe.co/sitemap.xml)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://valuecore.helpscoutdocs.com/article/349-export-excel-to-get-visualizer-type-details-in-excel-format-in-vc)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| **What drives value across deals and customers** | | | | | | | | |
| Which drivers matter most on this deal | ● Yes: Tornado chart on each deal ranks drivers and variables by impact ([source](https://valueiq.ai/docs/guides/deals/create-and-set-up-a-deal/)) | ○ Not found: No sensitivity view or driver impact ranking found on vendor pages ([checked 28 October 2026](https://www.ecosystems.io/collaborative-value-assessment)) | ◐ Partial: Model numbers update as assumptions are validated; no sensitivity view described ([source](https://cuvama.com/)) | ◐ Partial: Inputs edited in place and calculations recalculate; no sensitivity view described ([source](https://docs.minoa.io/pages/business-case/use-case-cards)) | ◐ Partial: Default donut chart shows each benefit's share of the customer's value ([source](https://community.mediafly.com/knowledge-base/article/charts)) | ◐ Partial: Assumptions and inputs edited live in the case; no sensitivity view ([source](https://www.symbe.co/use-cases/sellers)) | ◐ Partial: Inputs change live with the buyer and the case recalculates; no sensitivity view ([source](https://valuecore.ai/casestudy/blackline/)) | ◐ Partial: Anthropic tutorial skill ranks valuation drivers by tornado chart; not for business cases ([source](https://raw.githubusercontent.com/anthropics/claude-cookbooks/main/skills/custom_skills/creating-financial-models/SKILL.md)) |
| Which customers get value the same way | ◐ Partial: Separate value model per market segment, created by hand (beta) ([source](https://valueiq.ai/docs/guides/value-models/market-variants/)) | ◐ Partial: Benchmarks from business cases tied to customer segments and industries ([source](https://ecosystems.io/salesforce-integration)) | ◐ Partial: Separate value models per region, segment or product line, scoped at purchase ([source](https://cuvama.com/pricing/)) | ◐ Partial: Use cases tagged by industry, persona and value category, set by admins ([source](https://docs.minoa.io/pages/value-framework/properties)) | ◐ Partial: Modeled ROI and analyses reported by industry; no grouping by value pattern ([source](https://community.mediafly.com/knowledge-base/article/value360-insights-dashboard)) | ○ Not found: No customer grouping by value pattern or segment models found, checked twice ([checked 28 October 2026](https://www.symbe.co/releases)) | ◐ Partial: Analytics compute statistics on value drivers and demographics; model templates by segment ([source](https://valuecore.ai/eco/)) | ◐ Partial: Copilot in Excel clusters customers on request from user data; not by value ([source](https://support.microsoft.com/en-us/excel/get-direct-answers-to-your-data-analysis-questions)) |
| A probability range for the value, simulated (Monte Carlo) | ◐ Partial: Low, typical and high per variable, with confidence; no simulation ([source](https://valueiq.ai/docs/guides/value-models/customer-variables-and-provenance/)) | ○ Not found: No Monte Carlo, simulation or input ranges found on vendor pages ([checked 28 October 2026](https://www.ecosystems.io/vivien-ai-2)) | ○ Not found: No probabilistic inputs or simulation described; scenarios only ([checked 28 October 2026](https://cuvama.com/)) | ○ Not found: No probabilistic inputs or simulation described; scenarios and presets only ([checked 28 October 2026](https://docs.minoa.io/pages/business-case/scenarios)) | ○ Not found: No Monte Carlo, simulation or input distributions found, checked twice ([checked 28 October 2026](https://community.mediafly.com/knowledge-base/articles/ValueROI)) | ○ Not found: No Monte Carlo, simulation, ranges or distributions found, checked twice ([checked 28 October 2026](https://www.symbe.co/platform/value-selling)) | ○ Not found: No Monte Carlo, probabilistic simulation or distribution inputs found ([checked 28 October 2026](https://valuecore.helpscoutdocs.com/search?query=monte+carlo)) | ◐ Partial: Anthropic tutorial skill runs Monte Carlo on valuations; not for business cases ([source](https://raw.githubusercontent.com/anthropics/claude-cookbooks/main/skills/custom_skills/creating-financial-models/SKILL.md)) |
| **Pricing on value** | | | | | | | | |
| Test pricing approaches against value, by segment | ● Yes: Pricing approaches set against value per product, segment or competitor; surplus compared ([source](https://valueiq.ai/solutions/pricing-teams/)) | ◐ Partial: ROI and TCO per case; no comparison of pricing approaches found ([source](https://www.ecosystems.io/)) | ◐ Partial: ROI and TCO built per value plan; no pricing options compared ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ◐ Partial: Scenarios carry different investment amounts, compared side by side on one deal ([source](https://docs.minoa.io/pages/business-case/scenarios)) | ◐ Partial: One investment set against benefits per analysis; TCO and pricing calculators compare cost ([source](https://community.mediafly.com/knowledge-base/article/investments)) | ◐ Partial: Case defends one price with ROI; no pricing approaches compared ([source](https://www.symbe.co/)) | ◐ Partial: Example case shows total cost against benefit and 3-year ROI; no pricing scenarios ([source](https://valuecore.ai/mcp-connector/)) | ◐ Partial: Published prompt compares three pricing strategies from past pricing data, not value ([source](https://academy.openai.com/public/clubs/work-users-ynjqu/resources/use-cases-finance)) |
| Price as a share of value, across all deals | ● Yes: Value Capture on every deal and across the pipeline, with trend and segment ([source](https://valueiq.ai/solutions/pricing-teams/)) | ◐ Partial: ROI and TCO per deal; no price-to-value view across deals ([source](https://www.ecosystems.io/contact)) | ◐ Partial: ROI per deal only; dashboards cover adoption, velocity and win rate ([source](https://cuvama.com/solutions/cuvama-mcp/)) | ◐ Partial: Pipeline Review lists ROI and investment per open deal; no trend view ([source](https://docs.minoa.io/pages/pipeline-review/minoa-in-the-forecast)) | ◐ Partial: Average ROI across analyses, over time and by industry; not price share ([source](https://community.mediafly.com/knowledge-base/article/value360-insights-dashboard)) | ◐ Partial: Tailored ROI per deal; no price-to-value view across deals shown ([source](https://www.symbe.co/book-a-demo)) | ◐ Partial: ROI and total cost per case only; no cross-deal value-to-price view ([source](https://valuecore.helpscoutdocs.com/article/202-get-to-know-the-sales-dashboard)) | ◐ Partial: Business case sets price against value per deal; no cross-deal ratio view ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |
| Discounting measured against value, across deals | ● Yes: Discount against each deal's expected value, by segment, with win-loss at price ([source](https://valueiq.ai/solutions/pricing-teams/)) | ◐ Partial: Discount rates tracked as program impact in Salesforce; not set against value ([source](https://www.ecosystems.io/salesforce-integration)) | ○ Not found: No discount tracking against value found; discount figure is marketing only ([checked 29 October 2026](https://cuvama.com/solutions/value-case/)) | ○ Not found: No discount tracking against value found in docs or site, checked twice ([checked 29 October 2026](https://docs.minoa.io/pages/getting-started/adding-investment)) | ○ Not found: No price discount tracking in Value; only the NPV discount rate ([checked 29 October 2026](https://community.mediafly.com/knowledge-base/articles/ValueROI)) | ○ Not found: Claims less discount pressure; no discount tracking or measurement found ([checked 29 October 2026](https://www.symbe.co/use-cases/sellers)) | ◐ Partial: Discount percentage recorded when a case closes Won; no cross-deal report ([source](https://valuecore.helpscoutdocs.com/article/256-close-a-visualizer-using-the-sales-dashboard)) | ◐ Partial: Comparable-deal analysis reports average discount on wins; no value behind discounts ([source](https://academy.claude.com/use-cases/prepare-for-sales-deals)) |
| Competitor pricing pressure, across deals | ● Yes: Pricing team sees which competitors appear across deals and at what prices ([source](https://valueiq.ai/solutions/pricing-teams/)) | ○ Not found: No competitor pricing across deals or battlecards found, checked twice ([checked 29 October 2026](https://www.ecosystems.io/web-value-calculator)) | ○ Not found: No competitor pricing across deals found; no battlecards or competitor tracking ([checked 29 October 2026](https://cuvama.com/solutions/value-case/)) | ◐ Partial: Competitor modelled per deal as a scenario; no cross-deal competitor view ([source](https://docs.minoa.io/pages/business-case/scenarios)) | ○ Not found: No competitor or competitor pricing data in Value, checked twice ([checked 29 October 2026](https://www.mediafly.com/platform/value/)) | ○ Not found: No competitor pricing across deals found; comparison tables cover tools only ([checked 29 October 2026](https://www.symbe.co/)) | ◐ Partial: Competitor prices logged per deal; battle cards in ValueHub; no cross-deal view ([source](https://valuecore.ai/product/)) | ◐ Partial: Win-loss by competitor across deals and battlecards; competitor prices not tracked per deal ([source](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/competitive-intelligence/SKILL.md)) |

"Not found" means we couldn't find it on the vendor's public record after checking twice, not that the product lacks it. A Partial cell says what is missing.

> **Don't take our table's word for it.** Every cell links to its source, and our column is the one you can test today: about 25 minutes from your URL to your value model. [Test our column](https://valueiq.ai/signup/)

---

## Run the same test on every vendor

Give every shortlisted platform the same product, the same customer and the same competitor. Then ask each one to do these six things live, and time them.

1. **Start from your product's URL.** Give each platform your product's website and nothing else. See what comes back before anyone configures anything. **On valueIQ:** a quantified value framework for your product in about 25 minutes, with its value drivers, the equation behind each one and the sources for its benchmarks. No setup, no research and no spreadsheet work.
2. **Generate a customer value case.** Enter some basic deal information: who the customer is, their size and the problem they want solved. Ask each platform for a business case from that alone. **On valueIQ:** the business case is built in about 5 minutes, with value estimates for each driver and a cited source behind every number.
3. **Add competitors to the deal.** Give each platform a competitor's product URL and nothing else. Ask how much value that competitor brings to the same customer, and where your product is different. **On valueIQ:** a value model for each competitor from its product URL alone, then a side-by-side breakdown on the same deal, driver by driver, that shows where you win and how to differentiate.
4. **Co-create the case with your champion.** Ask each platform for a discovery guide and a document your champion can work on with you, so the customer's own numbers replace the benchmarks. **On valueIQ:** discovery guides and business case co-creation documents generated from the deal, shared with your champion to refine the value estimates together.
5. **Build and share the value story.** Ask each platform to turn the case into something the customer's executives will read, and to share it with them. **On valueIQ:** value stories generated from live deal data, as a sales deck, one-pager or executive briefing, shared with the customer by link or downloaded as PowerPoint or PDF.
6. **Hand the deal to customer success.** Close the test deal and hand it over. Ask what the customer success manager receives: the case the buyer agreed, the metrics that will prove it and their sources, or a summary. **On valueIQ:** a structured handover in which the agreed business case becomes the baseline. The customer success manager records measured results against it, and the same model produces the QBR deck and the renewal or expansion case.

Then ask for a line-item quote and an export of the models, formulas and sources. You should be able to take your model with you.

> **Give us 25 minutes and we'll give you value intelligence.** Start with your product's URL and see what comes back. Or bring the URL to a call and watch it build live. [Try it on your product](https://valueiq.ai/signup/) · [Watch it live](https://valueiq.ai/contact/)

---

## Published pricing

Prices as published on each vendor's site, not negotiated quotes. Where a vendor publishes no price, the cell says so, and any third-party estimate is labelled as one.

Two vendors also publish their prices in a machine-readable file an AI assistant can read: valueIQ as a Value Project pricing file ([pricing-model.md](https://valueiq.ai/pricing-model.md)) and Minoa as JSON from a public API ([api/v1/pricing](https://www.minoa.io/api/v1/pricing)).

| Platform | Prices published | What drives the cost | Contract terms | Prices in a machine-readable file |
|---|---|---|---|---|
| **valueIQ** | ● Yes: Free; Professional $120 a month; Teams $960 a month; Enterprise custom ([source](https://valueiq.ai/value-sales-pricing/)) | Credits per product, deal, download and team member, from a monthly allowance ([source](https://valueiq.ai/value-sales-pricing/)) | Self-serve billed monthly, cancel anytime; Enterprise Order Form, typically annual ([source](https://valueiq.ai/terms-of-service/)) | ● Yes: Prices published as a Value Project pricing file, Markdown with a JSON block ([source](https://valueiq.ai/pricing-model.md)) |
| **Minoa** | ● Yes: Starter $9,600, Growth $25,000, Enterprise from $50,000 per year ([source](https://www.minoa.io/pricing)) | Flat annual platform fee plus an AI capacity pool; not per seat ([source](https://www.minoa.io/pricing)) | Annual platform fee; two-year commit 10% off, three-year 15% with price lock ([source](https://www.minoa.io/pricing)) | ● Yes: List prices served as JSON by a public API, in Minoa's own format ([source](https://www.minoa.io/api/v1/pricing)) |
| **Cuvama** | ● Yes: Discovery Case $250, Value Case $500, packs from $10k; annual ranges ([source](https://cuvama.com/pricing/)) | Cases used, or annual fee by seller count and offerings modelled ([source](https://cuvama.com/pricing/)) | Quick-Start $10k minimum, no annual commitment; Platform Fee is annual ([source](https://cuvama.com/pricing/)) | ○ Not found: No machine-readable price file or price API found ([checked 23 October 2026](https://cuvama.com/resources/tools/)) |
| **Symbe** | ● Yes: $118 per seat per month billed annually; Enterprise price on request ([source](https://www.symbe.co/pricing)) | Per active seat, charged on adoption; Enterprise metric not published ([source](https://www.symbe.co/pricing)) | Monthly or annual billing, annual at 12% discount; no minimums shown ([source](https://www.symbe.co/pricing)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://www.symbe.co/sitemap.xml)) |
| **Ecosystems** | ◐ Partial: No price on vendor site; Vendr reports $47,520 median per year ([source](https://www.vendr.com/marketplace/ecosystems)) | Users per module, web calculators, services add-ons and integrations ([source](https://info.ecosystems.io/custom-quote-calculator)) | Not published by vendor; Vendr reports auto-renewal and Net45 terms ([source](https://www.vendr.com/marketplace/ecosystems)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://www.ecosystems.io/eco-web-services)) |
| **ValueCore** | ◐ Partial: No list prices; ValueHub free tier; Vendr reports about $62,000 a year ([source](https://vendr.com/buyer-guides/valuecore)) | Unit of charge not stated; free access, team license and enterprise plans ([source](https://valuecore.ai/valuehub/)) | Not published; terms cover termination and prepaid-fee refunds only ([source](https://valuecore.ai/terms-of-service/)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://valuecore.helpscoutdocs.com/article/349-export-excel-to-get-visualizer-type-details-in-excel-format-in-vc)) |
| **Mediafly Value** | ◐ Partial: No price on mediafly.com; third-party median about $38,800 a year, suite-wide ([source](https://www.vendr.com/marketplace/mediafly-inc)) | Modules, user counts and integration requirements, suite-wide; Value user and author licences ([source](https://www.mediafly.com/faq/)) | Orders auto-renew with 30 days' notice; renewal rise up to 7% or CPI ([source](https://www.mediafly.com/legal/msa/)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://www.mediafly.com/platform/value/)) |
| **Built yourself** | ● Yes: Claude Team and ChatGPT Business $20 a seat a month, billed annually ([source](https://claude.com/pricing)) | Seats, plus usage credits or API tokens beyond included limits ([source](https://claude.com/pricing)) | Monthly or annual seats; two-seat minimum; enterprise plans annual ([source](https://help.openai.com/en/articles/8792828-chatgpt-business-overview)) | ○ Not found: No machine-readable price file or price API found ([checked 24 October 2026](https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/sales/skills/close-plan/SKILL.md)) |

---

## Frequently asked questions

Short answers to the questions buyers ask most about value intelligence platforms.

**What is a value intelligence platform?**
A value intelligence platform models how your product changes a customer's economics compared with their alternative, puts that model into a business case the buyer's finance team can check, and carries it through renewal. It differs from an ROI calculator because the value is measured against the alternative, and every number shows where it came from.

**How should I compare value intelligence platforms?**
Compare them on what has to exist before the first business case, where each number comes from, how they handle a cheaper competitor, whether AI assistants can read the model, and what carries into renewal. Then give every shortlisted vendor the same product, customer scenario and competitor, and watch each one build the case live.

**Which value intelligence platforms generate the value model themselves?**
valueIQ generates the value model from a company URL and product name, with each driver an equation and its benchmarks sourced. The model is ready in about 25 minutes, and each customer business case takes about 5 more. Other platforms start from something built first: a framework from your CRM and calls, a template library, or your ROI spreadsheet.

**Which platforms compare value against a competitor's price?**
valueIQ values a competitor's product on the same customer's numbers and puts an analysis of the competitor's public pricing beside the business case. Minoa lets a seller model a competitor by hand as a scenario. On the other platforms' public pages we found TCO comparisons, price logging or battle cards, but no competitor value model.

**Can I build a value intelligence tool with ChatGPT or Claude?**
You can draft a business case quickly with a general-purpose assistant, and many teams do. The gap is the model behind it: the assistant supplies the method, the benchmarks and the assumptions itself, so two sellers get two different cases and finance can't trace the numbers. Connecting the assistant to a value model closes that gap.

> **You've seen how eight options compare. Now see your own value.** Give us your URL. In about 25 minutes you'll know what the market can see about what you're worth, and where your value intelligence starts. [Give us 25 minutes](https://valueiq.ai/signup/)

---

## Method and sources

Every fact about a vendor in this guide comes from that vendor's own public pages, on a stated date, with the source linked. valueIQ publishes the guide and is one of the platforms compared, judged by the same test.

The evaluation framework draws on economic value estimation and Steven Forth's buyer-oriented comparison of value intelligence solutions (October 2026). Every fact about a vendor comes from valueIQ's feature table of value intelligence software: 41 rows, of which 33 are capabilities decided by a written status rule that is the same for every option, and 8 are facts. The cells were gathered from vendors' own public product pages, pricing pages and documentation between 23 and 29 October 2026. Every "not found" was checked twice, and every cell links to its source. Vendor descriptions of competitors, headline uplift statistics, review ratings and logo counts were not used. valueIQ runs the map and is one of the vendors in it. To correct a fact, send the public source to research@valueiq.ai; a correction with a source updates the page.

The comparison is also published in machine-readable form for AI assistants: [value-intelligence-buyers-guide.json](/buyers-guide/value-intelligence-buyers-guide.json).

- **valueIQ:** [home](https://valueiq.ai/) · [FAQ](https://valueiq.ai/docs/guides/reference/faq) · [Evidence](https://valueiq.ai/evidence/) · [competitor models](https://valueiq.ai/docs/guides/deals/competitor-and-opposition-models) · [value confirmation](https://valueiq.ai/docs/guides/business-cases/value-confirmation) · [pricing teams](https://valueiq.ai/solutions/pricing-teams/) · [Customer Success](https://valueiq.ai/solutions/customer-success/) · [MCP](https://valueiq.ai/mcp/) · [plans and credits](https://valueiq.ai/docs/guides/get-started/plans-and-credits/) · [llms.txt](https://valueiq.ai/llms.txt)
- **Minoa:** [product](https://www.minoa.io/product) · [pricing](https://www.minoa.io/pricing) · [value realization](https://www.minoa.io/resources/blog/product-update-value-realization) · [framework administration](https://docs.minoa.io/pages/recipes/update-value-framework-with-your-agent)
- **Cuvama:** [home](https://cuvama.com/) · [Value Case](https://cuvama.com/solutions/value-case/) · [MCP](https://cuvama.com/solutions/cuvama-mcp/)
- **Symbe:** [home](https://www.symbe.co/) · [value selling](https://www.symbe.co/platform/value-selling) · [pricing](https://symbe.co/pricing)
- **Ecosystems:** [home](https://www.ecosystems.io/) · [pricing tiers](https://www.ecosystems.io/pricing-tiers) · [Eco Web Services](https://www.ecosystems.io/eco-web-services) · [Gainsight partnership](https://www.ecosystems.io/gainsight-partnership)
- **ValueCore:** [home](https://valuecore.ai/home/) · [product](https://valuecore.ai/product/) · [ValueHub](https://valuecore.ai/valuehub/) · [MCP connector](https://valuecore.ai/mcp-connector/)
- **Mediafly Value:** [Value](https://www.mediafly.com/platform/value/) · [integrations](https://www.mediafly.com/integrations/) · [FAQ](https://www.mediafly.com/faq/)