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For Account Executives

Walk Into Every Executive Review With the One Thing Most Reps Don't Have.

A quantified, executive-ready value case. Built from your deal context in minutes. Not a slide deck. Not a guess. Not a number you invented and hope nobody scrutinizes. A cited, risk-adjusted business case built on proven value methodology, specific to this account, that holds up in the hardest room in the building.

No integration. No setup. No services engagement.
The problem

The deal you lost at the budget stage had the right product.

You probably lost it because when the economic buyer asked "what's the return on this investment?", the rep's answer was not credible enough to survive finance scrutiny.

Pain 1 · No defensible ROI answer

Improvising the answer to the ROI question.

You run a great discovery call. Your champion is bought in. The technical team is aligned. Then the deal reaches the economic buyer and they ask "what's the return on this investment?" A slide deck with vague claims about efficiency gains is not enough. Finance needs cited numbers, a payback period, and assumptions they can defend internally. Right now, you don't have that.

Pain 2 · Losing on price when you shouldn't

Discounting because you can't prove the price is right.

When the buyer says "your competitor is cheaper," you default to a discount because you don't have a quantified argument for why your price is right. That discount costs you margin. It also sets the expectation for every negotiation that follows. The problem is not the price. It is the absence of proof that the price is justified.

Pain 3 · Every case starts from scratch

3-5 days rebuilding what should already exist.

When a deal requires a real business case, you spend 3-5 days building a spreadsheet, guessing assumptions, looking up benchmarks, formatting a document that still looks homemade next to what the buyer's finance team expects. Then you close the deal or lose it, and the file disappears forever. The next similar deal starts from zero.

The solution

Paste in your deal context. Get the output in minutes.

An executive-ready value case, specific to this deal.

Not a generic template with your company name dropped in. A value case built from the specific context of your account: their revenue, their team size, their current process, their pain. With cited value drivers, risk-adjusted assumptions, and a payback period that holds up under finance scrutiny. The kind of output that signals to the economic buyer's finance team that the numbers were not reverse-engineered to justify the price.

That signal matters more than most AEs realize. A seller-built spreadsheet sits near the bottom of every finance team's trust ladder. They read it as the vendor making its own case look good. A valueIQ value case is built to sit above that. Assumptions are transparent and inspectable. The value methodology is documented. The buyer can challenge the numbers and co-own them. That is what moves deals at the budget stage.

Competitor pricing analysis, ready before the negotiation.

What are your main competitors charging? What does their pricing page actually say? valueIQ analyzes competitor pricing so you walk into every pricing conversation knowing the landscape, not guessing at it. When the buyer says "your competitor is cheaper," you have a quantified response ready. Not a promise to follow up.

Deal coaching on your specific deal.

Not generic sales training. Coaching grounded in your actual deal context: the objections you are facing, the stakeholders you are navigating, the economic buyer you are preparing for. What to say when they ask for the payback period. How to handle the procurement process without defaulting to a discount. Specific to this deal, not a playbook you read once and forget.

SEE THE OUTPUT

The ROI question, answered before the deal cools.

A real one-pager generated in valueIQ: a fictional AI platform vendor we'll call Veylan AI, selling to a fictional asset manager we'll call Sablecrest Capital. Your champion asked for something they can forward to finance. This is what lands in their inbox the same afternoon, in their brand, not yours.

PREPARED FOR
SABLECREST CAPITAL
The value case for a compliance-governed AI platform across screening, workflows, and governance.
Prepared by Veylan AI

With 11,000+ opportunities screened annually and AI governance examinations live in FY2026, Sablecrest's edge depends on what its analysts can do with an hour, not how many hours they spend retrieving.

VALUE DRIVERANNUAL
REVENUE
Screened-deal revenue expansion
Screening capacity against a $120M pipeline, 11,000+ opportunities a year.
$2.0M
RISK
AI-related data breach exposure
From $12M to $10M with governed AI access on confidential deal materials.
$2.0M
COST
Workflow execution labor
From $4.5M to $3.5M through blueprint automation of recurring IC memos.
$1.0M
RISK
AI compliance violation exposure
From $8.0M to $7.0M ahead of FY2026 AI governance examinations.
$990K
+ 2 more drivers: blocked-AI productivity recovery, manual retrieval labor
$1.4M
TOTAL ANNUAL VALUE
$7.0M
attribution-adjusted
INVESTMENT
$500K / yr
RETURN
YOU KEEP
$6.5M / yr
Staying the course costs $600K per month in quantified, unaddressed exposure.
Every driver cited to sources, with baseline, attribution, and realisation shown.Generated withvalueIQ

No spreadsheet. No three-day turnaround. No favor from RevOps. One account name in, and the follow-up email practically writes itself.

The one-pager is one of five formats generated from the same value case, alongside the executive briefing, the sales deck, and the Co-Session Discovery Guide.

Send one on your live deal this week →
How it works

No integration. No setup. About 20 minutes to your first value case.

  1. 01

    Paste in your deal context

    Company details, deal size, pains you uncovered in discovery.

  2. 02

    valueIQ builds the value case

    Value drivers, quantified impact, benchmarked assumptions specific to this account.

  3. 03

    Get executive-ready output

    Cited equations, risk adjustments, payback period, competitor pricing context.

  4. 04

    Walk into the executive review prepared

    Not hoping. Prepared.

No new tab to keep open. No system to learn before you get useful output. Your first value case in about 20 minutes from deal context.

Before & after

What you do today vs. what you do with valueIQ.

Without valueIQ
With valueIQ
3-5 days building a business case from scratch
Minutes from deal context
Guessing at ROI numbers you hope don't get scrutinized
Cited, risk-adjusted value case
"Let me follow up with something"
Answer in the room
Discounting because you can't prove the price is right
Price defence with quantified value
A file that disappears after the deal closes
A reusable value case for the next deal in the same segment
Objections we hear

A number you can defend. Not a number you invented.

“I already build business cases.”

Most AEs have something that produces the document. The harder part is the layer underneath it: which value drivers are defensible for this specific account, what the benchmarked numbers actually are, and whether the assumptions survive the economic buyer's scrutiny. A seller-built spreadsheet reads as the vendor making its own case look good. valueIQ produces cited, market-sourced, risk-adjusted output that signals the numbers were not reverse-engineered to justify the price.

“I don't have time to learn a new tool.”

Time-to-first-value is about 20 minutes. Paste in deal context. Get a value case. There is no setup, no integration, no training required before you get useful output. The first output is the demo.

Try it on your next late-stage deal.

Get started in minutes. No integration, no setup, no services engagement. If the output is not better than what you currently send to the economic buyer, you do not pay.

Answers

Frequently asked questions

About 20 minutes from the first time you paste in deal context. No integration, no setup, no waiting. You get output in the same session.