Six Value Case Requests in Your Queue. Time for Two.
The queue is not going to shrink. The AE count will. valueIQ embeds your proprietary value methodology in the platform, so every AE generates their own value case grounded in your framework, without needing you in the room. You focus on the complex, strategic, high-stakes deals. The platform handles the volume.
Every driver toggleable. Every variable sourced. Every number defensible.
Six value case requests in your queue. Time for two.
One VE. Twenty AEs. Two value cases a week.
The math has never worked. The deals you cannot support get defended with discounts, generic claims, or AE-built spreadsheets that would not survive five minutes in an economic buyer's finance review. Every value case request you cannot fulfill is revenue the team cannot defend. And the queue grows every quarter the team grows.
The frameworks live on your hard drive.
You have developed frameworks, calculation methodologies, and value cases from years of experience. That IP is extraordinarily valuable. But it is not systematically available to the AE team. When you are traveling, unavailable, or leave the company, the IP goes with you. The organization has no institutional memory of how to build a credible value case.
The buyer's frame is already set.
By the time you get the request, procurement is already involved. The buyer has already framed the decision as a price comparison. Your job at this point is to re-anchor the discussion on value, which is much harder when the conversation has already shifted to cost reduction. You want to be in the deal earlier, which requires AEs to build the initial value case on their own.
Your methodology in every deal. Without you in every deal.
Embed your IP. Scale without headcount.
valueIQ is not a template library. Your proprietary value methodology, calculation frameworks, and value drivers are configured into the platform. When AEs generate value cases, they use your framework, not a generic approximation of it. Every value case that goes to a buyer is grounded in your IP. And every value case that goes well becomes part of the institutional library you curate.
This is the shift that matters: from you as the person who builds every value case, to you as the architect of the system that builds them. Your expertise reaches every AE on every deal, without requiring you to be in every room.
Value case review. You stay in the loop where it matters.
For the deals that need your judgment, the value case review workflow keeps you involved without requiring you to build from scratch. AEs generate the initial value case. You review, annotate, and approve before it goes to the buyer. You maintain quality control without being the bottleneck on every single deal.
For complex, strategic accounts, the VE-to-AE handoff mode lets you build the value case, annotate it with deal-specific guidance, and hand it to the AE for delivery. Your expertise is present in the deal without you being in every meeting.
Reserve your time for the deals that need you.
Standard ICP deals in your sweet spot do not need the VE. The AE can generate a quality value case in about 20 minutes and send it to the economic buyer with confidence. Reserve your time for the complex, non-standard, high-stakes deals where your judgment is genuinely irreplaceable. The platform handles the volume. You handle the edge cases.
Cover every deal. Not one in ten.
A real value model generated in valueIQ: a fictional AI platform vendor we'll call Veylan AI. Codified once in Product Studio, stress-tested before anyone sees it, then applied to every deal with the evidence discipline your reviewers would demand. Built in minutes, governed by your value engineers instead of built by them.
A senior value engineer produces 2 to 3 models a week and reaches one deal in ten. Your methodology in valueIQ produces the model in minutes, on every deal, with your VEs reviewing and governing instead of rebuilding.
Every driver carries scoping criteria that prevent double-counting, and the model ships with its own audit: validation, completeness, and overlap risk scored on every build. Drivers the evidence cannot support stay at zero. That is what makes the output survive the hardest grader in the building: you.
Rebuild your hardest model in valueIQ →The numbers on the capacity problem.
- A senior Value Engineer costs $200K-$300K per year, fully loaded.
- The typical VE supports 20-30 AEs and produces 2-3 value cases per week.
- valueIQ generates unlimited value cases in minutes, grounded in your proprietary methodology.
- 500+ value cases generated on the platform to date.
- 15+ years of value methodology IP encoded in the platform from 100+ B2B SaaS pricing engagements.
What you handle. What valueIQ handles.
Your value methodology is what gets embedded in the platform. Walk through how your frameworks get configured into valueIQ. Then generate a value case from one of your actual deals and compare it to what you would have built from scratch. That is the evaluation. We will not ask you to accept a generic approximation.
Start with the deals that do not need your involvement: standard accounts in your ICP sweet spot with straightforward use cases. Reserve VE time for complex, strategic, or non-standard deals. The platform handles the volume. You handle the judgment calls. That division of labor is the model that works.
The opposite is true. When a VE can show the platform multiplies their output and lets them focus on the highest-value work, the argument for more VE headcount becomes stronger. The question shifts from "why do we need a VE when we have templates?" to "what strategic work are we missing because we don't have more VEs focused on the complex deals?"
See your methodology in the platform.
Bring your most used value framework. We will show you how it gets embedded and what an AE-generated value case looks like running on it. If the output is not close enough to what you would build yourself, you will know before the demo ends.
Frequently asked questions
Your value framework, calculation methodologies, and value drivers are configured into the platform. Value cases generated by AEs run on your framework, not on a generic approximation. The process for embedding is part of the onboarding, and we walk through it with you before your team generates their first value case.